Generation Z buys more online than all previous generations combined. With 23M students eligible in the US, if your customer base is younger – you’re missing a massive opportunity. By offering a discount to students, you’re guaranteed to build their loyalty and keep them coming back for more.
Young people are the most active online buyers. Their generation accounts for more online spending than all other previous generations combined. This may be the reason large corporations like Apple invest in Student discounts. Once you earn the loyalty of a person, it's hard to take it away. Your shoppers will remember your help for years to come.
VerifyPass verifies 100% of U.S./U.K. University students with a valid school e-mail.
Segment | Description | Eligible |
---|---|---|
U.S. Student | Attending University in the United States. | Yes |
U.K. Student | Attending University in the United Kingdom. | Yes |
Canadian Student | Attending University in Canada. | Yes |
Australian Student | Attending University in Australia. | Yes |
All others | Those who do not meet above criteria. | No |
Total Eligibility: 20 Million (U.S.), 4 Million (U.K.)
VerifyPass helps many hundreds of online businesses offer exclusive discounts. If your Student customer has previously verified with another business partner, they won't need to re-verify. They'll simply sign in (most choose Facebook or Google to sign in) and their Discount Code will appear.
In case they haven't yet been verified with VerifyPass, they'll proceed to an fast, 1-time verification process.
Students are required to upload their Student ID in order to complete verification for your discount. Since nearly 80% of Milennial shoppers use their phone as the primary means of shopping, this process is extremely fast. Students simply snap a picture of their ID, which is approved by VerifyPass. This process typically happens in under 5 minutes.
After a period of one year, they'll need to re-verify.